Most users are acquainted with the user experience of TAP's flow, due to its wide adoption in both real life and digital businesses. This makes prospects much likely to complete the process without much difficulty.

When students click on 'Chat to me' to start a conversation with Ambassadors they are prompted to create their account.

Step 1:

They can either input their details (name, last name and email address) or use a social network service to sign into the platform.

Step 2:

Prospects will input their nationality (mandatory) as well as any answers to optional data questions of your choice (if applicable). They will be asked to agree to your institution and TAP's privacy policy as well.

Once they've signed up, they will automatically be logged in each time they check out the TAP Feed, and they also receive an email (or an sms) notification every time ambassadors send them a message.

If you use a third party events platform that prospects have to sign up to, let your Customer Success Manager know.

Read more about how TAP works for prospects here. If you have any thoughts, questions or suggestions about our data collection, please get in touch.

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